full-service campaigns
full-service
campaigns
Our full-service marketing campaigns are where we essentially do all the heavy lifting for you.
With this type of campaign, you can spend your time closing and only talking to opt-in qualified prospects expecting your call. The first step is to start generating opt-in leads who are actually looking for new investments.
We utilize both Facebook and email campaigns for this due to the enhanced ability to target detailed demographics and interests while keeping the cost per lead down.
What’s Included?
FACEBOOK LEAD GENERATION
We utilize Facebook to target our best databases like our investor fronts
and client lists. Then we combine databases with millions or records such
as small business owners, various investor lists like guys with stock or
crypto accounts, gamblers, homeowners in homes valued over $500k.
Once we take all the possible good fit data, we then use a
negative exclusion audience we have built up consisting of over 150 million
phone numbers and emails. Some examples of the people on these lists are
people making under $100k a year, certain ethnic groups, registered
Democrat voters, loan seekers, homeowners in homes valued under
$250k, students, and job seekers. This give us the leg up on any other full-service digital marketing agency.
Last of all we have a list of about 10,000 zip codes where we have both the
most accredited leads but also where both the average home value and
income are the top in the country. Then we target males only and aged
40+.
If you have either video or image creatives, we can use them and monitor
the results to ensure they are working. We also have premade generic ads
for different sectors that are ready to run that we know perform well.
EMAIL LEAD GENERATION
We utilize our database of accredited investors with confirmed working
emails. These have all originated from fronts and client lists as well as other
high-net-worth and business owner data.
We will be sending out 50,000 emails with a weekly follow-up email. We keep
track of who opens the email and who clicks on any links.
The goal is to get the prospect to respond directly to us, but we will call
anyone who opens and clicks on the links.
If you have an email template we will utilize it, if not we can design one based
on your offering.
OUTBOUND CALLING
Before we start calling your callers will review all the material you provide
to familiarize themselves with the offering. After a thorough understanding
of your offering and requirements, we will set up a phone and or Zoom
meeting with your caller.
During your meeting with the caller, you can further explain the offering,
ensure the caller is pitching the offering as you would like, and address your
caller’s questions.
Your first caller will be making outbound calls to get the initial contact
established and to qualify the leads as they come in.
First, they will be calling social media and email opens, then they will go
through our database of accredited investors.
After each call an intro email will be sent with the material you want the
investors to review prior to speaking to you.
All leads will be shared in a Google Sheet in real time as they are generated.
APPOINTMENT SETTING
Your second caller will be making follow-up calls daily to ensure the
prospects have received the intro email and resending if needed.
Once the prospect has opened and reviewed the info sent and reconfirmed
an interest in speaking with you to move forward, we will book them on
your calendar.
Anyone who lost interest after reviewing the info we will attempt to redirect
and find out the reservations and send the questions and concerns to you to
respond to either through us or directly.
Any prospects who miss their appointment time your caller to chase down
for you in an attempt to rebook.
Your caller can also help you get back in contact with anyone if needed after
you have spoken to the lead.
WHAT TO EXPECT
You can expect around 4-6 new leads per day from your caller based on
your qualifications with detailed notes delivered at the end of each
business day in Google Sheets who have the intro email sent to them.
You can expect around 15-20 appointments booked to speak to you in
your first month.
These are prospects who are liquid, read the material, and are ready to
move forward with the opportunity. Month two the appointment numbers
tend to go up as we have the pipeline full of working prospects.
You will be supplied with your callers’ direct number and email for any
questions or clarification on any lead.
The total cost for all these services is $14,000 per month, which covers
the ad spend and callers. If you would like to offer any sort of performance
bonus that is always welcome but not required and would go directly to
your callers.
You have the option to increase your ad spend if you want your callers
working more opt-in leads at any time.
Interested in learning more on how you can utilize our full-service campaigns?
Contact us today and we will set up a customized plan!
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